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17 May 2017

Like any good marketing firm, we love a blog by the numbers. Here’s a roundup of a buncha blogs that feature practical marketing tips, everything from developing patient personas to social media strategy to collateral development to content marketing to branding inspiration from Albert Einstein. 

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31 Jan 2017

We helped Badgley Phelps, a 50-year-old wealth management firm in Seattle, rebrand with a new website and fresh look. Their goal was to modernize and better reach a younger target audience while still engaging with existing clients.

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13 Sep 2016

Marketers like to talk about “compelling” content, but when it comes to getting your audiences to take action, what does that mean? We took a look at the hard numbers on our own blog and offer the following practical tips for writing blog headlines and calls-to-action that get views, clicks and leads.

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12 May 2016

Buyers are increasingly controlling the sales cycle, with 74% of business buyers conducting more than half of their research online before making an offline purchase (Forrester Research). With marketing now owning a larger piece of the lead-to-revenue cycle, business marketers need to find ways to engage with buyers through more of the buyer’s journey, and therefore, boost sales every step of the way. 

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