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02 Aug 2016
Badgley Phelps gets a makeover with a fresh logo, website and social presence

Badgley Phelps, an established Seattle-based wealth management firm, came to GA Creative with a desire to modernize its look to better align with the services it provides to its valued clients, as well as to better reach both existing audiences and the younger face of wealth.

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24 May 2016
3 fundamentals for optimizing content on your new website

You’re ready to upgrade your tired old website to a sleek new design that will tell your brand story beautifully. Make sure that before you do, you have an SEO strategy in place to protect the search equity you have worked hard to build over time.

 

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12 May 2016

Buyers are increasingly controlling the sales cycle, with 74% of business buyers conducting more than half of their research online before making an offline purchase (Forrester Research). With marketing now owning a larger piece of the lead-to-revenue cycle, business marketers need to find ways to engage with buyers through more of the buyer’s journey, and therefore, boost sales every step of the way. 

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10 May 2016
How to tell customers you’re trustworthy without telling customers you’re trustworthy.

Just like walking up to someone and saying “I’m awesome” sounds a little overconfident, directly communicating that your business or organization is trustworthy can come off as the opposite. But there are things you can do to get across the message of trustworthiness. Silently.

 

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