In 2016, there was an all-time record high of 1,093 data breaches tracked in the United States, an increase of 40 percent over the previous year (Identity Theft Resource Center and CyberScout). Data and network security is a primary concern for businesses today. With cyber threats a moving target and hackers who are constantly evolving their strategies, it takes a strategic approach to prevent, detect, respond to and recover from breaches.Read More
Like any good marketing firm, we love a blog by the numbers. Here’s a roundup of a buncha blogs that feature practical marketing tips, everything from developing patient personas to social media strategy to collateral development to content marketing to branding inspiration from Albert Einstein.Read More
Comcast was seeing diminishing returns on their direct mail efforts due to message and response fatigue. GA Creative developed a strategy to increase the number of new prospects in the lead funnel.