Like any good marketing firm, we love a blog by the numbers. Here’s a roundup of a buncha blogs that feature practical marketing tips, everything from developing patient personas to social media strategy to collateral development to content marketing to branding inspiration from Albert Einstein.Read More
Comcast was seeing diminishing returns on their direct mail efforts due to message and response fatigue. GA Creative developed a strategy to increase the number of new prospects in the lead funnel.
5 ways to make your rack cards rock.
The average consumer sees rack cards all the time—in hospitals, restaurants and theaters, at bars and on buses—but likely hasn’t heard the term. In Starbucks locations, for example, rack cards are everywhere. And rightly so. When we’re standing in line, waiting for friends or sitting on the train and we’ve exhausted our status updates or our tablet battery is dead, we need something to look at, right? Why not learn about a company, product or service via a 4x9 informational card? And if you’re the company with the products or services, why not make your card stand out from the rack pack?
Here are five ways to make your rack cards rock.